Sexy lingerie only works if it stays where it should; measure once, then use the product page to check the exact sizes in stock.
A well-fitting piece should sit flat against the body, stay in place when you move, and leave no deep marks. The measurements below are a starting point; the product page lists the sizes we actually stock for that style.
What you need
A soft tape measure, a mirror, and a fitted bra or no bra at all. Keep the tape level and snug, not tight. Write the numbers down in centimetres or inches, but use the same unit throughout.
Four measurements
- Underbust: around the ribcage, directly under the bust, with the tape exhaled and level.
- Bust: around the fullest part, usually across the nipple line, with the tape straight across your back.
- Waist: the narrowest part of the torso, usually just above the navel.
- Hip: the fullest part of the seat, usually 18–22 cm below the waist.
Size chart
The full XS–4XL chart, with a cm / inch switch and a three-measurement size finder, is on the size guide. It is the single chart used across the site.
Bra sizing, without the maths
Subtract your underbust from your bust. The difference gives a rough cup: about 10 cm is AA, 12.5 cm is A, 15 cm is B, 17.5 cm is C, 20 cm is D, and 22.5 cm is DD. If you are between two sizes, take the larger band or cup that matches your larger measurement.
Between two sizes
For fitted bras and corsets, take the larger size. For loose slips and robes, take the smaller size if you prefer a closer line, or the larger size for a relaxed fit. If a style has no stretch at the waist, size to your waist rather than your bust.
Fit checks at a glance
| Piece | Check | If it fails |
|---|---|---|
| Bra | Band stays level at the back | Go down a band size |
| Bodysuit | No pull at the shoulder | Size up |
| Brief | Leg edge sits flat | Size up or change rise |
| Babydoll | Underband supports, not squeezes | Size up |
What a good fit feels like
The band should stay level at the back. The centre front of a bra should sit close to the chest. A bodysuit should not pull at the shoulder or cut at the leg. If you need to pull a piece up all evening, it is probably one size too small.
Still unsure? Send your measurements through the contact page and we will compare them with the specific style.
“If you need to pull a piece up all evening, it is probably one size too small.”
The chart
The measurements behind this guide.
XS–4XL, centimetres or inches, with a three-measurement size finder. One chart across the whole site.
Still unsure?
Send us your measurements.
Tell us the piece you are considering. We will compare your numbers with the actual stock and tell you where we would start.
Decision tree
If you want…
| If you want… | Choose | |
|---|---|---|
| to check a size | Size guide | Shop |
| a full bust | Plus-size bras | Shop |
| a short torso | Bodysuits | Shop |
FAQ
Common questions
How do I measure my underbust and bust?
Keep the tape level and snug. Measure around the ribcage directly under the bust for the underbust, then around the fullest part of the bust with the tape straight across your back.
What should I do if I am between two sizes?
For fitted bras and corsets, take the larger size. For loose slips and robes, choose the smaller size for a closer line or the larger size for a relaxed fit.
How should a bra band fit?
The band should stay level at the back when you lift your arms, with no more than two fingers of room. If it rides up it is too loose; if it digs in, go up a band size.
